After a very busy spring in Marrakech it was time to re-locate to Italy and Casa Colle, our townhouse in Arpino, south of Rome. As the Red City is heating up for another scorching summer and Ramadan was upon us it was time to head for the fresh air and some Italian lifestyle in Arpino.
Back in Arpino!
We are indeed very fortunate that we are able to work from anywhere in the world, so we just settled in, started up the daily operations and routines of the Italian office of Red City PR and for the next weeks we lead operations from here with the support of our very talented team, most still based in Marrakech. We will return to both Morocco and Scandinavia for some meetings and photo shoots this summer but Italy will be our main base for most of June and August. July will be spent in Sweden. Cicero is by now a very well-travelled dachshund and enjoys his flights between Morocco, Italy and Sweden with us in the cabin (preferably first class).
Cicero has arrived to Rome.
We spent the first week in Italy working on several Red City PR projects including the PR for a big new culture initiative on M Avenue (3000 m2 art and culture including an international theatre - read more about this visionary project HERE), several new websites, a photo shoot, the launch of a new fashion brand and the usual daily operations for all our clients. We are very lucky to have a great team of professionals supporting us and a business model that is truly mobile and digital.
The streets of Arpino
It has also been great to return to all our favorite restaurants, meet new and old friends, drink apertivos on the piazza and to enjoy those spectacular Arpino sunsets from our terrace. Arpino is such an amazing little Italian town with a perfect location. Everyday here is like living in the middle of an Italian movie. You can read more about Arpino HERE and HERE.
Those Arpino sunsets
We also try to compensate for all that pasta and wine by going running in the hills around Arpino. We have a very steep and very beautiful 10 km run that we do every second day. When not running we do Tabata exercises outside our house, which makes our neighbours laugh hysterically.
Casa Colle, our Italian home
The view from the terrace is pretty great!
We are writing this blog from our terrace looking out over the rolling hills and stunning nature that surrounds our little medival hilltop town. Next week we will do a little road trip to explore the south of Italy as well as Sicilly. Stay tuned for a report including lots of food, wine and some nice hotels.
But now it’s time for one of those apertivos, Cin-Cin!